Dental SEO

The SEO service built for dental practices.

Most patients choose a dentist based on who shows up when they search. Saltpoint makes sure that's you -- on Google, Google Maps, and AI search like ChatGPT and Perplexity.

  • 01Searches like "dentist [your city]" and "dental implants near me" are dominated by DSOs and large chains with massive content budgets. Independent practices win by being more specific and more local -- which is exactly what consistent content does.
  • 02AI search engines recommend practices that get cited in editorial content. Your competitors with consistent blogs are being recommended. Yours isn't -- yet.
  • 03A Google Business Profile without recent posts, current service listings, and active review responses signals an inactive practice. These are ranking signals, and they're working against you.
  • 04Procedure-specific pages for implants, Invisalign, whitening, and emergency care are the fastest path to high-intent rankings. Most practice sites have one generic services page. We build the content that earns the individual searches.
Start here

Local Visibility Audit

$249one-time

Delivered in 48 hours. Credited toward month 1 if you continue.

Get your audit
Google rankings check8 keywords
AI search auditChatGPT + Perplexity
GBP vs. top competitorHead-to-head
Website fundamentals4-point review
Action planDIY vs. Saltpoint
01 — Deliverables

Everything a dental practice needs to own local search.

Service 01

SEO blog posts

Keyword-targeted articles targeting procedure searches, local queries, and patient FAQs -- built to compound over time and get cited by AI engines.

Monthly volume 4 posts
Service 02

Social media content

Instagram and Facebook content -- captions, graphics, and posting schedule. They supply patient photography when available; we handle every word and every creative decision.

Monthly volume 8 posts
Service 03

Google Business posts

Keeps your listing active in Google Maps and local search results. Services, promotions, seasonal offers -- all formatted for GBP and optimized for local ranking signals.

Monthly volume 4 posts
Service 04

Keyword strategy

Highest-opportunity procedure + city keyword combinations mapped to a content plan -- "dental implants [city]", "Invisalign [city]", "emergency dentist [city]" and more.

Updated Monthly
Service 05

Email newsletters

Monthly newsletters for patient re-engagement, seasonal promotions, and recall reminders. Drafted directly into your email platform.

Monthly volume 1 newsletter
Service 06

GEO + AI search

FAQ sections structured for AI engine citations -- ChatGPT, Perplexity, and Google AI Overviews. Built into every blog post we produce. Standard, not an add-on.

Built into Every piece
02 — Pricing

One plan. Everything included. No contracts.

Entry point
$249one-time
Local Visibility Audit. 48-hour delivery. Full credit toward month 1.
Get the audit
Monthly retainer
$1,200/mo
Everything. Cancel any month. No setup fee. Audit credit applied.
03 — FAQ

Common questions from dental practice owners.

How long until I rank for "dentist [my city]"?

Most practices see measurable movement in 3–6 months. Procedure + city terms like "dental implants [city]" or "Invisalign [city]" tend to move faster than broad "dentist near me" terms. The audit we run first tells you which specific keywords have the shortest path to a page-1 ranking for your practice.

Will you write about specific procedures like implants, Invisalign, and cosmetic work?

Yes — procedure + city pages are the core of the strategy. Each treatment is a distinct search intent, and distinct pages earn distinct rankings. We build content around each systematically.

Does Saltpoint write in my practice's voice?

Yes. Every new client completes a brand voice intake before we produce a single word. We capture your tone, patient communication style, terminology preferences, and what not to say — applied to every deliverable.

Will this help me show up in ChatGPT when patients search for a dentist?

Yes. AI engines recommend practices that have well-structured editorial content with FAQ sections they can cite directly. GEO optimization — making content readable and citable by AI engines — is built into every blog post we produce. It's not an add-on; it's standard.

See exactly where your practice stands today.

Get a $249 visibility audit Delivered in 48 hours · Credit toward month 1